The Look and Feel of ‘Uncorporate’ Office Furniture
As we described in an earlier post, the form and function of the corporate office is shifting away from monotonous, contrived and rigid toward beautiful, authentic, and flexible. More and more we hear the term ‘uncorporate’ being used to describe this new vision of the workplace. At Watson, we have approached furniture design this way from the begining.
Manufacturing all our products in a single facility allows us to consistently experiment with alternative materials and processes. Our exploration is guided both by our design sensibility and our preference for materials that reduce our environmental impact. As a result, we have collected a palette of eco-friendly materials that serve as design-rich alternatives to conventional office finishes.
Here are some of the uncorporate materials and finishes our customers are requesting:
Metal: Clear coat steel
Edges: Exposed MDF natural edge
Case Laminates: Dark finishes (Slate, Charcoal)
Fabrics: PET Fabrics
Surfaces: Craft Surface
New to the Watson pallet is what we call Craft Surface. This unique laminate treatment is composed of kraft paper core sheets impregnated with phenolic resin. The resulting surface is soft and touchable, and develops a subtle patina overtime. KEXP, Smith Optics, and King Games are a few customers who have incorporated Craft Surface into their design. (Plus, we love it so much, we feature it in the café at our Poulsbo headquarters and in our downtown Seattle Design Studio conference area.)
Is your team ready to venture into uncorporate waters? Visit our Showroom at NeoCon 2016.
Want to learn more about our super simple, super green, super cool furniture for your office? Follow @watson_furniture.